TBG
When TBG approached us for a rebrand, they were looking for something more than just a new typeface and colorways—they wanted to strike an unconventional chord in the landscape architecture industry to match their dynamic talent and impressive project roll. Taking pre-existing pieces of their previous brand that still had equity in the space, we remixed and reinvented uses for each turning it into a completely new identity system built from the DNA of the original.
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Services
Brand Strategy
Market Research
Identity System Design
Logo Design
Art Direction
Web Design
Credits
Creative Director: Jett Butler
Photography: Sarah Moore &
Matt Muir
Website
www.tbgpartners.com
